Dunkin’s Sabrina Carpenter collab and two campaigns kicking off Dry January.

AI and RTO are among top concerns for marketers and agencies—plus, layoff and hiring patterns to keep an eye on.

Since CES is an opportunity for marketers to finalize their agendas for the new year and begin planning for the next, ...

Top TV and streaming executives foresee greater AI use, progress in measurement and the impact of M&A in 2025.

Dry January isn’t the greatest consumer trend if you’re an alcohol retailer. But Florida chain ABC Fine Wine & Spirits is having some fun with it—by voicing support for Dry January while at the same ...

Show Freshpet some respect, or you may get whacked.

President-elect Donald Trump said the court should give him time after his Jan. 20 inauguration to “seek a negotiated ...

Dolan lost control of his first two businesses—including HBO—before he founded Cablevision on New York’s Long Island in 1973, ...

New Year’s is coming early for Planet Fitness this year. The gym chain is known for running a marketing campaign every Dec.

Honda, Japan’s No. 2 automaker, and Nissan aim to finalize an agreement by next June and establish the holding company by ...

Google said new privacy technology makes it safe for advertisers to use IP addresses, setting off a debate in ad tech land.

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